OUR MISSION

Our mission is to improve how the world gives by empowering athletes to lead with their heart, head, and voice. We believe in a vision where all who can give, give effectively.

To become a world-class athlete, everything you do must be optimized. Giving back should be no different.

We exist to turn the sporting sector into a force for good. Led by Olympians Marcus Daniell and Hugo Inglis, HIA was founded on on the idea that high-performance thinking applied to philanthropy can change what's possible. No matter what you earn, you can make a world of difference.

2020
Founded
$6M+
Raised for effective causes

OUR TEAM